Volume 4, Issue 1

Volume 4, Issue 1

January, 2019

Research Paper

1. Organisational demography: Age as a determinant of occupational stress among the women working in Chennai

Stress has become a global issue that affects both individuals and group of individuals in their personal lives and workplaces. The constant strive at a workplace, meeting the deadline pressure, organizational politics at a workplace and the complex lifestyle are the major contributors to stress at work. Stress can react both in positive and negative in the organizational atmosphere. This research was conducted to check whether age is a determinant of occupational stress among the women working in Chennai. The questionnaire was circulated among 600 respondents and the questionnaire was collected back from only 587 respondents. For analyzing the data Mean, Standard deviation, F test, and one-way ANOVA techniques were used. The recommendations were made based on the results of the research.

Published by: Dr. J. KrithikaResearch Area: Management

Organisation: Rajalakshmi Engineering College, Mevalurkuppam, Tamil NaduKeywords: Individuals, Questionnaire, Research, Stress, Work place

Review Paper

2. Implosion of water: Boon for agriculture

With the increase in population (approx. 133.92 crores), there is a crisis of water in raising a crop, especially in the drought-prone areas. With uneven utilization of water, the water level is decreasing continuously. So, there is great need to evolve such a technique that increases crop yield per unit volume of the water (water productivity). There is hope that implosion of Water using Phase Conjugate Magnetic Part And Centripetal Implosive Part Improves Growth attribute of seed and the plant.

Published by: Anurag YadavResearch Area: Agriculture

Organisation: Banaras Hindu University, Varanasi, Uttar PradeshKeywords: Implosion, Phase conjugate, Centripetal force, Vortex

Case Study

3. Text reader using convolutional Neural Networks

Vision loss may be a drawback that affects individuals all around the world. As pcs have gotten higher at understanding pictures because of advances in computer vision, the idea of a virtual assistant for the blind that would scan text1, identify/spot objects2, or maybe describe an entire scene in natural language3 is turning into more and more realistic. In this project, I created an Associate in Nursing robot application capable of reading aloud Network, text (e.g. product labels, price tags, text on clothing). the appliance uses a classifier trained exploitation the MS-COCO4 and COCO-Text5 datasets to seem for text and uses Google Cloud Vision to extract the text.

Published by: Adarsh Mittal, Srishti ChadhaResearch Area: Machine Learning

Organisation: NVIDIA Graphics Private Limited, Bengaluru, KarnatakaKeywords: Convolution Neural Network, Machine learning, Tensor flow

Thesis

4. Experimental investigation strength properties of concrete incorporating fly ash and silica fume in cement and replacing river sand by foundry sand and M-sand

Sand mining is a current problem faced by the construction industry in the present day. Hence there is a need to identify suitable alternatives to natural river sand as fine aggregate in concrete to cater the future demand of fine aggregate. Foundry sand, a waste product obtained from metal foundry is identified as a potential replacement to river sand. The present investigations are focused on fly ash concrete mixes incorporating foundry, M sand as a fine aggregate. In this study, the strength and durability properties with incorporating of cement with fly ash and silica fume with different levels of replacement (0%, 10%, 15%, 20%, 25%, and 30%) of river sand with foundry sand and M-sand are evaluated. The present study will address the disposal related problem of fly ash and foundry sand, thus reducing environmental hazards and also will lead to the conservation of natural fine aggregate for future.

Published by: V. Gowthaman, S. VishnupriyaResearch Area: Concrete Technology

Organisation: Paavai Engineering College, Namakkal, Tamil NaduKeywords: Sand mining, Fine aggregate, Foundry sand, M-sand, Silica fume, Environmental hazard

Research Paper

5. Spectrum of thyroid lesions in adult patients at a tertiary care hospital

The present study titled “Spectrum of thyroid lesions in adult patients at a tertiary care hospital” was conducted among the patients at IMCHRC, Indore, In which we found that out of the total 100 thyroid cases included, 53 were colloid goiter, 12 were follicular adenoma, 8 were papillary carcinoma and 25 were of multinodular.

Published by: Dr. Ranu Yadav, Dr. Sanjeev NarangResearch Area: Pathology

Organisation: Index Medical College, Indore, Madhya PradeshKeywords: Histological and Cytological

Research Paper

6. Cytomorphological spectrum of autoimmune thyroiditis and its correlation with serum level of anti-thyroglobulin antibodies

The present study titled ”Cytomorphological spectrum of autoimmune thyroiditis & its correlation with serum level of antithyroglobulin antibodies” was conducted among the patient at IMCHRC, Indore. In which we found that out of the total 100 cases, granulomatous thyroiditis 31, lymphocytic thyroiditis 42, hashimoto thyroiditis 27.

Published by: Dr. Shipra Yadav, Dr. Krishna Kumar SharmaResearch Area: Pathology

Organisation: Index Medical College, Indore, Madhya PradeshKeywords: Hematology, Cytology

Research Paper

7. Biophilic image of built up green space in Barddhaman town, West Bengal

With the Global urban population expected to double to around 6.5 billion by 2050 (WVP, 2014), bio – prospective in the cities of the Developed World is increasing gradually while is decreasing in the Developing World with some exception in the metropolitan cities due to environmental planning. This worsening scenario of decreasing green, as well as the animal in the city space, is not a healthy sing from an ecological perspective. Therefore perception of city dwellers be changed in terms of bio perspective for prospecting of greens, forest and also the living wild animal species. Due to this Global trend towards urbanization, in city and peri- urban green senses will play an increasingly important role in the future. The wellbeing of cities population especially in megacities will increasingly depends on ecosystem services provided by urban green space. Urban green space in addition to ensuring valuable traditional goods also furnish a species of socio-economic benefits such as Bio-diversity conservation, the mitigation of at atmospheric population, air quality of urban micro climate imperilments the enhancement of cities aesthetic, as well as providing recreational and cultural opportunities, such as environmental awareness mainly terms of Bio-prospective.

Published by: Chandralekha BandyopadhyayResearch Area: Geography

Organisation: The University of Burdwan, Bardhaman, West BengalKeywords: Biophilia, Biophilic city, Urban forestry, Bio- potentiality in urban areas, Urban ecosystem

Research Paper

8. Multi-route coding for reduction of IR drop losses and length

This paper mainly focused on the reduction of path length by using multi-route coding, which provides for reducing the signal integrity problems like power dissipation and IR drop losses. Here we use multi-route coding is incorporated into diagonal routing to give the enhance the reduction of path length with varying of wire length and width, which leads to analyze the IR drop. Finally, we compare these results with triangular and square topologies with respect lengths as well as the drop variables also analyzed.

Published by: M. L. N. Acharyulu, N. S. Murthi Sarma, K. Lal KishoreResearch Area: VLSI

Organisation: Jawaharlal Nehru Technological University, Hyderabad, TelanganaKeywords: Multi-Route Coding, IR Drop, Path Length

Research Paper

9. Financial inclusion “Integrating India with the world”

Around the world, 1.7 billion adults remain financially excluded and roughly 70% of the world poor lives in middle-income countries, including India. India regards 6th largest in terms of nominal GDP and 3rd in Purchasing power parity and one of the fastest growing economies in the world. Despite India boasting economic growth rates higher than most developed countries in recent years, a majority of the country’s population are the part of financial exclusion. Towards faster financial inclusion, the financial institutions have to recognize and encourage taking up larger responsibilities on domestic and global levels. Finance and finance related institutions have a very crucial and a wider role to play in fostering financial inclusion. The policy makers will bring the possibilities and uplift the poor through the process of becoming stronger and more confident, especially in controlling one's life and claiming one's rights know as empowerment. The paper is organized in two sections, first presents the financial inclusion status of India with help of Global index data, Crisil inclusix index and Reserve bank of India. Then the next section followed by the government initiated schemes such as Pradhan Mantri Jan Dhan Yojana, Insurance Schemes, Mudra Yojana, Make in India and Digital India, to boost up financial inclusion among the working-age population and integrate India with the world.

Published by: Kamakula N. MurthyResearch Area: Economics

Organisation: St. Josephs College for Women (Autonomous), Visakhapatnam, Andhra PradeshKeywords: Financial Inclusion, Globel Findex, Crisil Inclusion, Reserve Bank Of India, Government Of India

Review Paper

10. Rehabilitation of arch bridges with lithely arch method

Lithely arch method is the innovative, modern, economic and fastest method of construction of arch bridges. This method is invented in Maharashtra, India. Bridges constructed using this method are purely compressive in nature. This method utilizes precast units for construction of arch bridges. This method can be utilized for rehabilitation of old arch bridges in India very economically and with less time

Published by: Saurabh Vilas Joshi, G. N. KanadeResearch Area: Arch Bridges

Organisation: Tatyasaheb Kore Institute of Engineering and Technology, Warananagar, MaharashtraKeywords: Arch bridges, Rehabilitation

Research Paper

11. Green Human Resource Management– A leap towards sustainability

‘Green’ today has become a buzz word only due to the corporates and the individuals understanding that the consumption levels of resources made by them are higher than what is available. This justifies the fact that there is enough for the world’s need but not enough for the world’s greed. From this emerged the concept of sustainability and greening. Green earlier was important only to the non-governmental organizations because their work style was focused on societal welfare which included the optimal utilization of the available resources. But, slowly the same responsibility of optimally utilizing resources was taken up by various industries. Here, at an industrial level, measures were taken to control pollution and thus, the entire industry worked towards it. However, it was never imagined that the same zeal of going green would percolate to all the management functions of the organizations. The human resource function is one of them has largely adopted this greening factor that leads to the rise of the term or the method of ‘Green Human Resource Management’ also known as GHRM. Today the same is not just a method adopted to reduce the carbon footprint or to optimally utilize resources, but, is also a factor of competitive advantage. It has proved not just sustainability but has also lead to an increase in the profits of the firms along with increased goodwill. The study done on the same lines wishes to fulfill four main objectives, First of them was to identify & explore the awareness levels of Green HRM among the employees in an organization. A sample size of 146 respondents was taken into consideration in order to fulfill this objective. The second one is to analyze the views of employees on Green HRM and its effectiveness in organizational growth and environmental sustainability. The third was to identify a few Green HRM practices incorporated in various corporates across cities in India. The fourth was to understand whether (if yes, how) Green HRM practices impact employees and the environment. The second, third and fourth objectives were fulfilled by conducting this study on a mixture of both public and private sector companies located in Bangalore and Chennai. The study then concludes with suggestions to corporates regarding the implementation of green human resource practices leading to increased profitability.

Published by: Reshma Dingra, Dr. G. PadmavathyResearch Area: Management

Organisation: Sri Sathya Sai Institute of Higher Learning, Anantapur, Andhra PradeshKeywords: Green, Green Human Resource Management, Sustainability

Review Paper

12. Recent advancement over traditional drug in the treatment of hypertension

Hypertension is the most serious health problems and associated with many cardiovascular risks causing the death of a large number of populations. It has become life threating burden to the growing population in both developing and developed country. Many combination therapies are prescribed for the management of hypertension. This prudent approach resulted in overburden of medications associated with adverse effects and patient non-compliance. Exploration of the new potential targets led to the brain Renin-Angiotensin System (RAS) and vasopeptidase. Brain RAS inhibitor decreases arginine-vasopressin and decreasing sympathetic tone. Vasopeptidase inhibitors are the dual blockers of angiotensin-converting enzyme and prohibit the degradation of natriuretic peptidase by enzyme neuronal endopeptidase. Overall, this review gives a glimpse of new targets with recognizable clinical implications in lowering blood pressure.

Published by: Bijay Kumar Yadav, Gopal Lal Khatik, Jamshed Haneef, Bhuban SubediResearch Area: Quality Assurance

Organisation: Lovely Professional University, Phagwara, PunjabKeywords: Hypertension, Vasopeptidase inhibitors, Brain RAS inhibitors, Combination drugs

Research Paper

13. Aspects of marketing strategy impacting the commercial vehicle industry– A critical review of literature

Marketing strategy is a dynamic component of the overall corporate strategy. It is an indispensable routine every marketer must engage in, in order to capture the attention of the customer. The product designed and marketed must, therefore, be unique and not another “Me too” product in the expanse of look-alike products. This paper explores the literature review available in the area of marketing strategy. A literature review is the synthesis of all that has been done by accredited researchers in a particular area. It is used to identify gaps in knowledge in that area. This paper includes a review of articles, books, and research from various sources on topics covering segmentation, positioning, buzz marketing, storytelling etc. The paper presents the concepts related to developing a marketing strategy in congruence with the overall corporate strategy of a firm. The main focus is to understand the theoretical aspects of marketing practices that all profitable firms adapt to, in order to remain distinct from their competitors.

Published by: Sai Aarti Sharma, Akanksha AggarwalResearch Area: Marketing Strategy

Organisation: Sri Sathya Sai Institute of Higher Learning, Anantapur, Andhra PradeshKeywords: Buzz marketing, Corporate storytelling, Marketing strategy, Positioning strategy, Segmenting, Targeting

Research Paper

14. Screening and evaluation of Sonchus asper n-hexane extract against Phenylhydrazine induced anemia

Proposed work was conducted to screen and evaluate the activity of the n-Hexane extract of Sonchus asper against anemia by analyzing its effects on Red Blood Cells (RBC), Hemoglobin (HgB) and Hematocrit (HCT) level of blood in Sprague Dawley rats, which were induced anemia using phenylhydrazine. Collection and authentication of Sonchus asper were done followed by extraction with Soxhlet extractor using n-Hexane as a solvent. A phytochemical investigation was carried out using a standard protocol. Anemia was induced in Sprague Dawley rats by a single Phenylhydrazine (i.p.) administration at a dose of 40mg/kg. Sonchus asper n-Hexane extract was administered to test group and standard marketed formulation, Folic acid Tablets (Fol*-5) was given to the standard group of animals. Evaluation of blood profile was carried out on the 14th day followed by a comparison between test, control and standard groups of animals for their red blood cells, Hemoglobin, hematocrit level of blood. The data obtained from this work suggests that Sonchus asper n-Hexane extract shows a significant increase (p<0.05) in red blood cells, hemoglobin and hematocrit level of blood in Sprague Dawley rats. The Sonchus asper n-Hexane extract shows the most promising activity as compared to standard formulation. This study concludes that Sonchus asper n-Hexane extract shows antianemic activity hence it acts as a potent therapeutic agent against anemia as it shows hepatoprotective potential.

Published by: Sanghmitra S. Kamble, Suresh G. Killedar, Ravindra J. Jarag, Hemalata S. DolResearch Area: Pharmacy

Organisation: Bharati Vidyapeeth College of Pharmacy, Kolhapur, MaharashtraKeywords: Sonchus asper, Antianaemic, Hematoprotective potential, Phenylhydrazine

Research Paper

15. Anti-oxidant, anti-diabetic activity and DNA damage inhibition activity of carissa carandas fruit

Carissa carandas (C. carandas) fruits are well known ancient natural medicine owning high antioxidant and antidiabetic activity. It is a straggly, woody, climbing shrub rich in white gummy latex with sharp thorns and belonging to the family Apocynaceae. Because of its eminent medicinal property, the present study was conducted to investigate the antioxidant and antidiabetic properties of C. carandas fruit along with DNA damage inhibition assay. C. carandas type 1 (T1) and type 4 (T4) fruits extract were prepared in methanol. In vitro, antioxidant activity was evaluated by four vitro assays viz. DPPH (2, 2-diphenyl-1-picrylhydrazyl) assay, FRAP (Ferric Reducing Antioxidant Power) assay and ABTS (2, 2’-azinobis (3-ethyl benzothiazoline-6-sulfonic acid) radical cation depolarization assay. Further anti-diabetic activity was also investigated by performing Alpha-Glucosidase Inhibitory Assay. The extracts scavenged DPPH radicals efficiently. The scavenging effect was observed in case of T1 extract little higher than T4 extract. FRAP scavenging activity and also ABTS assay for methanolic extract of C. carandas were also analyzed, where result showed to be an activity of T1 was observed more than T4. The effect of C. carandas fruit extract on the activities of α-amylase and β–glucosidase were evaluated to determine anti-diabetic activity. The T1 fruit extract was shown formidable inhibition of β–glucosidase and alpha-amylase activity over T4. Green and pink colored fruit extracts were used in DNA damage inhibition assay, resulted in green colored fruit has more antioxidant activity over pink and showed potent inhibition of DNA damage.

Published by: Madhuri S., Dr. Shivayogeeswar E. NeelagundResearch Area: Biochemistry

Organisation: Kuvempu University, Shimoga, KarnatakaKeywords: Carissa carandas, Fruit extract, Anti-oxidant activity, Anti-diabetic activity, DNA damage inhibition